Wendy Arnott

VP, Customer Experience & Innovation

TD Bank Group

Based in Toronto at TD Bank Group’s worldwide headquarters, Wendy leads digital marketing and social media. In July of 2014, Wendy was named one of the top 25 social business leaders in the world by The Economist.

TD Bank Group is a social business, inside and out. Inside, 85,000 North American...more

Speaking at: Luncheon Roundtables


Mark Childs

Chief Marketing Officer

Samsung Canada

An inspiring Marketer whose foresight and passion for breakthrough innovation and business growth, Mark has a proven track record of building vital brands that resonate with consumers most recently contributing to the Samsung brand rise to No. 7 brand in Canada.

As Samsung Electronic Canada Inc.’s Chief Marketing Officer, Mark leads...more

Speaking at: Samsung: Creating connections through branded content; Luncheon Roundtables


Cathy Collier

CEO

OMD Toronto

Collier believes that ideas are fast becoming the last sustainable source of competitive advantage, so she has focused on driving innovation and new solutions at OMD. Her efforts have been recognized –OMD was namedstrategy’s Media Agency of the Year for the second straight year. 

Collier’s industry contributions include a role on...more

Speaking at: Opening Remarks; Best In Show


Lise Cote

GM Consumer and SMB Marketing

Canada Post Corporation

Speaking at: CBC/Radio-Canada: The new brand content upfronts


Denise Darroch

Brand Manager, U by Kotex®

Kimberly Clark Canada Inc

With more than nine years of brand, brand content and shopper marketing experience, Darroch is currently brand manager for U by Kotex at Kimberly-Clark Canada. She is responsible for the development and oversight of marketing approaches and strategies to drive innovative and integrated messaging for the U by Kotex brand....more

Speaking at: Consumer crack, marketers’ dream


Jennifer Dettman

Executive Director Unscripted Content

Canadian Broadcasting Corporation

Speaking at: CBC/Radio-Canada: The new brand content upfronts


Sean Fernie

Director of Online Product and Content

Shaw Media Inc.

Speaking at: Shaw Media: The new brand content upfronts


Gian Fulgoni

Co-Founder & Executive Chairman Emeritus

Comscore, Inc.

Fulgoni launched comScore in 1999, and for the past 15 years has been one of the most sought after
experts in metrics and market research. comScore is at the forefront of measuring  what people do as
they navigate the digital world - and turning that information into insights and actions for clients...more

Speaking at: OPENING KEYNOTE: What’s new in digital branded content and unmasking the mystery of metrics; Luncheon Roundtables


Yvonne Gibson

Director of Marketing & Digital Communications

General Electric Canada

Yvonne Gibson is GE Canada's Director of Marketing and Digital Communications.

Yvonne develops B2B communications strategies that build GE’s brand and engagement with customers and external stakeholders across its key businesses. This encompasses GE Canada’s digital and social media, brand programs, advertising and customer activations.

In 2011, Yvonne introduced GE Canada’s 1st...more

Speaking at: The Globe and Mail: The new brand content upfronts


Jordan Gracey

Sr Manager Digital Marketing

Volkswagen Canada Inc

As Manager, Digital Marketing for Volkswagen Canada, content is a significant portion of Jordan Gracey’s day-to-day focus and in the holistic digital marketing strategy for the brand.

Volkswagen believe that content and connected content experiences are King when looking to build connections with consumers or prospective consumers online.

Gracey’s experience with planning,...more

Speaking at: Consumer crack, marketers’ dream


Rick Hamann

SVP, Content

The Onion

Hamann first joined The Onion in March 2014 as SVP/head of Onion Labs, the creative services branded entertainment division. As head of Labs, Hamann led the successful build of the full-service agency within the walls of the Onion, combining the best comedy writers and marketing talent to create advertising content...more

Speaking at: Targeting millennial’s funny bones (and their wallets); Luncheon Roundtables


Veronica Holmes

Digital Consultant

ZenithOptimedia

Holmes is responsible for building Zenith’s digital capabilities and guiding the strategic direction for clients’ engaging content and online communications plans.  ZenithOptimedia is fortunate to work with some of Canada’s best organizations, including The Home Depot, Air Miles, Ontario Government, Hewlett-Packard and more.  Prior to joining ZenithOptimedia, Holmes held a...more

Speaking at: Best In Show


Barry Krause

Founder, CEO

Suite, The LiveLab Company

Krause’s Suite Partners Inc, created the award winning LiveLab content platform enabling brands to become their own media channels. Suite swept the 2013 EMMY Awards Interactive Category, earned the 2012 SXSW Digital Innovation Award and the 2011 CES Experiential Innovation Award.

Krause was named an Industry Innovator byAdvertising Age.  He was...more

Speaking at: Best In Show


Paul Lafrance

Host, Custom Built and Disaster Decks

Speaking at: Shaw Media: The new brand content upfronts


Robert Lambrechts

Head of Development at POD Entertainment

Pereira & O'Dell

Robert Lambrechts, Head of Development at POD Entertainment, is an award-winning writer who is currently working on Intel’s fourth blockbuster social film titled What Lives Inside starring Colin Hanks, Academy Award-winner J.K. Simmons and directed by Robert Stromberg (Maleficent, Avatar). He is also partnering with Brian Grazer and Ron Howard’s...more

Speaking at: Going Inside; Luncheon Roundtables


Tanya Linton

Co CEO, Executive Producer

Architect Films

Speaking at: Shaw Media: The new brand content upfronts


Yuri Machado

Senior Vice President, Integrated Advertising Sales & Strategy

Postmedia Network Inc.

Yuri Machado is the Senior Vice President, Integrated Advertising Sales and Strategy at Postmedia. His 15+ year career in the advertising industry started in media planning. He worked at Genesis Media, MBS and DDB Needham. In the mid 90’s, Yuri wanted to learn the ‘other side of the business’ starting...more

Speaking at: Postmedia Network: The new brand content upfronts


Gaye McDonald

Director of Content Marketing

CBC Media Solutions

Speaking at: CBC/Radio-Canada: The new brand content upfronts


Matthew McKenzie

Executive Producer – Information and Content Experiences

Microsoft Canada

Matthew McKenzie is a numbers guy. Take the 50 per cent of online Canadians reached by MSN Canada, and then 10 billion page views it generates each year. Matthew likes those numbers a lot – but he wants to make them bigger.

As the Executive Producer of Microsoft Canada, Matthew is...more

Speaking at: Microsoft Advertising: The new brand content upfronts


Barb McKergow

SVP National Sales

Shaw Media Inc.

Speaking at: Shaw Media: The new brand content upfronts


Emily Morgan

Executive Producer National Productions

Shaw Media Inc.

Speaking at: Shaw Media: The new brand content upfronts


Steven Pitkanen

Senior Manager, Content Marketing

CBC Media Solutions

Speaking at: CBC/Radio-Canada: The new brand content upfronts


Teena Poirier

Director Custom Content Group

The Globe and Mail

Poirier has more than 30 years experience in sales and marketing, much of which has focused on custom publishing and partnership marketing. After beginning her career at the Globe and Mail, Poirier accepted a VP marketing and business development role with a custom publishing marketing agency, where she led an...more


Stephen Sonnenfeld

Vice President, Advertising & Brand Integration

Thomson Reuters Corporation

Stephen is the Vice President, Advertising & Brand Integration at Thomson Reuters, leading the strategic development and creative execution of global marketing communications and branding activities.

A veteran advertising agency executive, prior to joining Thomson Reuters, Stephen held various management positions over a span of 25 years at Havas, Ogilvy, JWT...more

Speaking at: The Globe and Mail: The new brand content upfronts


Sean Stanleigh

Head of Globe Content Studio

The Globe and Mail

Sean Stanleigh is Managing Editor, The Globe Content Studio at The Globe and Mail. His role encompasses all forms of content, including editorial, custom and native. He has an extensive background in journalism as an editor in a variety of disciplines, including national, foreign and local news. Sean also volunteers...more

Speaking at: The Globe and Mail: The new brand content upfronts


Randy Stein

Partner, Creative Director

Grip Limited

Stein was behind the first ever feature film created by a brand – Kokanee’s “The Movie Out Here,” which has been recognized internationally as a groundbreaking piece of branded content.  In 2014, he had the honour of judging the Branded Content and Entertainment category for the Cannes Lions International Festival...more

Speaking at: Opening Remarks; Consumer crack, marketers’ dream; Best In Show



Tony Vlismas

Head of Marketing

Polar Mobile

Tony comes to this world with a unique focus on bringing order to chaos. His distinctive background is a blend of creative, technical, and strategy. He is extremely insightful and well-versed in the latest technologies and trends, able to plan and complement brand initiatives with smart strategy.

At Polar, Tony leads...more

Speaking at: The Globe and Mail: The new brand content upfronts


Scott White

Vice President, Content Strategy & Business Development

Postmedia Network Inc.

Scott White is Vice President of Content Strategy and Business Development for Postmedia Network Inc. He is responsible for the development of Postmedia’s native advertising content. Prior to joining Postmedia, White was Editor-in-Chief of The Canadian Press for 15 years, during which he oversaw the transformation of the news agency...more

Speaking at: Postmedia Network: The new brand content upfronts


Kaaren Whitney-Vernon

Founder Happy Hive

Shift2

Speaking at: Shaw Media: The new brand content upfronts


Anna Yorke

Managing Director, Newcast WW

ZenithOptimedia

Newcast is a specialist content agency, providing brands with content creation, production, partnership, publishing and management services, as well as advising them on content and social strategies.  Anna founded the Worldwide team based in London in 2009 and has since assisted in the roll out of specialised content services to...more

Speaking at: Luncheon Roundtables; Planning and partnerships: Who are the new creatives?

Founding Partners

Presenting Partner

Creative Partners


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