Chief Marketing Officer
An inspiring Marketer whose foresight and passion for breakthrough innovation and business growth, Mark has a proven track record of building vital brands that resonate with consumers most recently contributing to the Samsung brand rise to No. 7 brand in Canada.
As Samsung Electronic Canada Inc.’s Chief Marketing Officer, Mark leads the organization’s strategic brand and marketing initiatives, overseeing Brand Marketing Communications, Retail Merchandizing & Training, Public Relations, Corporate Social Responsibility and Online/Social Media teams.
Prior to joining Samsung, Mark was Vice-President of Marketing at Campbell Company of Canada. His strategic leadership and insight led to Campbell business vitality, a CSR refreshed unique brand identity, and a highly engaged team.
Recognized as an inspirational team leader, Mark actively cultivates marketing talent and ‘best practice’ within the industry. In addition to his passionate support of AToMiC, he champions the Canada Young Marketers initiative and has contributed professionally to the Association of Canadian Advertisers (ACA), the Advertising Standards Canada (ASC) Children’s Advertising Commitment committee, Enactus Canada and was Creative Chair at Concerned Children's Advertisers.
A role model in the LGBTA community, Mark pioneered the launch of PFLAG Canada’s 2012 awareness campaign while volunteering for the organization, winning a Cannes Lion award.
Originally from the U.K., Mark attended Groupe ESC Business School in Reims, France, following his studies at Queen Mary’s College in England. He is passionate about yoga, movies, technology and food.
Speaking at: Luncheon Roundtables; Samsung: Creating connections through branded content