CBC/Radio-Canada: The new brand content upfronts

Wednesday, March 25, 2015
9:55 AM - 10:25 AM
Loft 4/5

CBC’s iconic Dragons’ Den, the show that made it cool, interesting and possibleto become a Canadian entrepreneur, is about to celebrate its 10th anniversary.

Join CBC’s programming & content marketing executives and show partner as they discuss how the brand continues to intrigue and inspire both advertisers and audiences to stay engaged – with a special guest who will share what it’s really like to sit in ‘the chair’.

Advance Sign Up is Required

To reserve a spot, you may sign up in advance by email: bconexpocustomercarecbc@brunico.com

Please also check availability onsite where you may join additional Upfront sessions, on a first-come, first-served basis at the door.

Unfortunately, direct competitors will not be permitted to attend these sessions.


Lise Cote
GM Consumer and SMB Marketing
Canada Post Corporation

Jennifer Dettman
Executive Director, Unscripted Content
Canadian Broadcasting Corporation

Gaye McDonald
Director of Content Marketing
CBC Media Solutions

Steven Pitkanen
Senior Manager, Content Marketing
CBC Media Solutions

Jim Treliving
CBC Dragon

Founding Partners

Presenting Partner

Creative Partners

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