Session - BCON EXPO 2017
October 29, 2017
Bram & Bluma Appel Salon

Session

LUNCH BREAK (COURT) + LUNCHEON ROUNDTABLES (MEZZANINE)

Tuesday, March 28, 2017
12:30 PM - 1:30 PM


Several experts, including a few of our speakers, will be available for discussions over the lunch break. Please see our staff at the registration desk to sign up for a luncheon roundtable.

*Advance Sign-Up is Required 

 

David Beebe
Behind the scenes of Marriott’s real-time marketing command centres

Justin Lipton
Sponsorship and branded content - the Scotiabank approach

Christine Wilby
Scotiabank’s brand building - the impact of the Heroes of Hockey Day

Sean Buckley
So, you wanna create branded content? A producer’s perspective

Michael Letsche
Culture shift - how BMO changed course in its search for millennials

Heather Loosemore
The case for branded content – a retailer’s perspective

Tom Curtis
What’s the next chapter of your brand story?

Serena Tam
Beyond influencers: A deeper dive into Clorox Canada’s branded content


Featuring:


David Beebe
Founder, CEO
Marriott International Inc

Sean Buckley
CEO
Buck Productions

Heather Cameron
Senior Director, Marketing Communications
Walmart Canada

Tom Curtis
Managing Partner, Head of MediaCom Beyond Advertising UK
MediaCom

Michael Letsche
Managing Director, Marketing
BMO Wealth Management

Justin Lipton
Senior Manager, Hockey Sponsorships
Scotiabank

Serena Tam
Digital Marketing Manager
The Clorox Company of Canada

Christine Wilby
Senior Manager, Brand
Scotiabank

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